Guest Post by Tania Hung, Managing Director – Sandbox Studios Agency These days it seems as if every time I click onto a social media platform, I learn about new brands that are selling exactly what I didn’t know I…
Why you need to have venture exposure now. It is impossible not to feel the doom and gloom of the current economic forecast. After being forced at home for 2 years due to Covid, we are now able to run…
Top 5 mistakes when working with celebrity co-founders (and how to avoid them) The truth is many people think celebrities are generally overrated. They may get sucked into the content on their social feeds, enjoy seeing Tom Cruise fly a…
And why talent is the future Sandbox Studios is not investing in celebrities for celebrity’s sake. In fact, it’s just much smarter consumer investing because talent is the natural progression in the evolution of advertising. Most people just don’t know…
Spoiler alert: there isn’t one The number one question I get asked is “What percentage does the talent take in an equity deal, and do you pay them?” This usually ends up with me going on a diatribe about variables…
Top 3 tips to make a talent equity deal work Sandbox Studios has seen over 95 talent-led startup brands raising capital in the last quarter alone – and this is only increasing. More brands are realizing their business plans are…
What you need to know to create one that works Sponsorship has been outpacing the growth in advertising spending since the financial crisis in 2008 – proving that collaborations are more successful than traditional, standalone advertising. It’s the ability to…
How JUDY is revolutionizing emergency kits in America The world is changing at an alarming rate with more people experiencing natural disasters. Whether it is a fire, flood, hurricane, or pandemic – the sad fact is that the majority of…
Why it’s more than just a snack Sustainability is a critical part of the future of business, and yet many of us are unaware of how our daily routines impact the world around us. Palm oil is a leading cause…
It’s not who you know (but it’s also who you know) Sandbox Studios is currently working on eight talent-led deals, which is a lot considering we only did our first close in July. You’d anticipate that these deals would come…