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In The Wake Of SVB, Are Celebrity Brands Less Risky?

Silicon Valley Bank was shut down by the Federal Deposit Insurance Corporation on Friday, March…

  • Jackie FastByJackie Fast
  • OnMarch 29, 2023
  • Talent

Find Me A Celebrity Who Wants To Work

And Why Lots of Talent-Led Brands Fail Celebrities are often celebrities because they are exceptionally…

  • Jackie FastByJackie Fast
  • OnFebruary 22, 2023
  • Talent

World Class Execution

Chamberlain Coffee has been on an absolute tear since launching in 2020. From consistently introducing…

  • celebritypackagedgoods.comBycelebritypackagedgoods.com
  • OnFebruary 15, 2023
  • Talent

The Influencer Playbook

Influencer marketing did not exist in most job descriptions about a decade ago. Prior to…

  • celebritypackagedgoods.comBycelebritypackagedgoods.com
  • OnJanuary 31, 2023
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Posts

Celebrity Brands: Less Is More

May 28, 2025

Jay-Z sells half of his Champagne brand to owner of Dom Pérignon

August 18, 2020

Equality and Why It Matters

August 18, 2020

Creative in the Context of Commercial

August 18, 2020

The Power of Collaborations

May 31, 2021

Great things in business are never done by one person. They're done by a team of people.

Steve Jobs

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